Monthly Archives: January 2010
Praise from David Zinger, Employee Engagement Network Leader
My efforts to raise the debate on employee engagement issues was commended today by David Zinger, who heads up the 2000-member global Employee Engagement Network: “I continue to appreciate your thinking and writing on the various facets of engagement and … Continue reading
From “Employee Engagement” to “Enterprise Re-Engagement”
Enterprise Re-Engagement challenges organizations to pursue a meaningful, two-way approach to engagement that openly acknowledges changes in organizations’ economic and employment environments, targets approaches that are appropriate to the growing number of contingent workers as well as to ‘permanent’ employees, and seeks to stimulate creative friction and innovation as well as satisfaction and loyalty. Continue reading
Will Social Media Drive Integrated Internal-External Comms?
In the first-ever “Thought Leaders” post on the site of CIPR Inside–the internal communications community within the UK’s Chartered Institute of Public Relations–I discuss some of the key attributes of social media likely to drive greater integration of internal and … Continue reading
Does Intranet Spend Increase=Corporate Embrace of Social Media? Comments on Melcrum Survey
Questioning whether an increase in corporate intranet spend represents an embrace of “social media”–or is even a welcome development–forms the basis of my new post at Communitelligence. The post responds to a release by Melcrum, the internal comms publishing juggernaut, … Continue reading
CommScrum Rugby-Tackles “Internal Communication”
Challenging the very viability of what’s currently known as “internal communication” was the focus of my recent posting to CommScrum—a cooperative blog dedicated to “Full Contact Internal Comms.” The Commscrummers: UK-based Dan Gray and Kevin Keohane, Netherlands-based Lindsay Uittenbogaard, and … Continue reading
H&M Clothes-Shredding Scandal Kicks off New Role on Communitelligence Communications Leadership Team
Calling the recent scandal involving Swedish clothier H&M’s (now-abandoned) practice of shredding wearable clothing a “colllision at the intersection of internal, external and social communication,” I’ve posted my first pieces as the newest member of the Communications Leadership team at … Continue reading
Questioning Employee Engagement–Some Things to Think About
Building on my “four forms of employee engagement” model, I’ve published another piece that again challenges the conventional wisdom about employee engagement, while providing some practical questions for practitioners to consider before considering engagement efforts in the current climate. This … Continue reading
Leading Internal Comms Pros Launch “CommScrum”
Mocking the extra-polite culture pervasive within the internal communication industry and recalling the varied rugby careers of its participants, four leading internal communication pros have launched CommScrum—a cooperative blog dedicated to “Full Contact Internal Comms.” Joining me in the crew … Continue reading
“Four Forms” of Engagement Model Published by Leading Employee Engagement Personality
My innovative “Four Forms” model of Employee Engagement, which identified four distinct types of employee-employer relationship: The engagement of the “rifle”—battle: active opposition The engagement of the “mat”—wrestling: active disagreement, but within a productive context The engagement of the “gearshift”-mechanical: … Continue reading
