Tag Archives: social media
“It’s Not Just About Social Media”–An Introduction to Social Communication
“It’s Not Just About Social Media–An Introduction to Social Communication” is a new presentation that outlines the core of my approach to communication strategy–to focus on the informal social groups and networks (tribes) in organizations and communities, alongside a focus … Continue reading
Introducing Internal Communication 3.0: Workforce Citizenship
The convergence of internal, external and social communication has been discussed a lot lately, but in this piece, “Internal Communication 3.0: Workforce Citizenship”, I’ve laid out a picture of what such a convergence could look like, described the turbulent social-media … Continue reading
Towards a Social Communication Model
The idea of a communication model that unifies internal communication, external communication and knowledge management forms the premise of my new post on Communitelligence: “Towards A Social Communication Model”. While the emergence of social media is important to this premise, … Continue reading
Will Social Media Drive Integrated Internal-External Comms?
In the first-ever “Thought Leaders” post on the site of CIPR Inside–the internal communications community within the UK’s Chartered Institute of Public Relations–I discuss some of the key attributes of social media likely to drive greater integration of internal and … Continue reading
Does Intranet Spend Increase=Corporate Embrace of Social Media? Comments on Melcrum Survey
Questioning whether an increase in corporate intranet spend represents an embrace of “social media”–or is even a welcome development–forms the basis of my new post at Communitelligence. The post responds to a release by Melcrum, the internal comms publishing juggernaut, … Continue reading
CommScrum Rugby-Tackles “Internal Communication”
Challenging the very viability of what’s currently known as “internal communication” was the focus of my recent posting to CommScrum—a cooperative blog dedicated to “Full Contact Internal Comms.” The Commscrummers: UK-based Dan Gray and Kevin Keohane, Netherlands-based Lindsay Uittenbogaard, and … Continue reading
H&M Clothes-Shredding Scandal Kicks off New Role on Communitelligence Communications Leadership Team
Calling the recent scandal involving Swedish clothier H&M’s (now-abandoned) practice of shredding wearable clothing a “colllision at the intersection of internal, external and social communication,” I’ve posted my first pieces as the newest member of the Communications Leadership team at … Continue reading
